Pricing & Sales Process

Pricing is the process of determining what the company will receive in exchange for its products and services – establishing a price. Your price sends an important message to the target market. It needs to:

• Reflect the value you provide
• Consider what the market will actually pay for what you offer
• Allow you to reach your revenue and market share goals
• Maximize your profits

When your price, offered value and competitive position are aligned, you are in the best situation to maximize revenue and profit. Pricing is the very point where your potential buyers will decide to buy, or not.
Sales Process
A sales process is a methodical approach to selling a product or service. Virtually any sales interaction follows these six steps:

• Prospecting – finding qualified prospects for your products and services
• Initial sales contact – either a prospect comes to you, or you need to reach out to them
• Sales presentation – presenting your products and services
• Receiving and overcoming objections
• Closing the sale – prospects become customers
• Follow up – building long-term relationship with your customers

Why Mexley Marketing?

Mexley Marketing pricing services are focused around the best pricing strategies and will provide you with a plan that guarantees long term business results. Our experienced consultants will collaborate with you to enhance product pricing strategy, price optimization and sales force performance. First, we try to understand your existing strategies, goals and values. We perform thorough research of the market, your prospects and competitors. Then we develop a strategy, making sure your price is consistent with your value proposition. Mexley Makreting provides consulting services both for new product launch and existing product price optimization. Optimizing existing product pricing will not disrupt current business activity, but will have the greatest impact.
Mexley Marketing sales process consulting will help you build long term relationships with customers. We help businesses define and implement sales process. With a documented sales process from Mexley Marketing you will be able to sell more efficiently, estimate the revenue and ROI of your marketing campaigns, deliver the right information to your prospects and improve your marketing operation.

• Brand Strategy & Messaging
• Pricing & Sales Process
• Marketing Plan & Budget
• Naming & Branding