SEO Copywriting

SEO copywriting (Search Engine Optimization copywriting) is an important component of Internet marketing, which aims at increasing traffic to your website.  It is a fact that about 80% of all website traffic comes from search engines. When a search engine scans your web pages, it first retrieves the information from the html itself and then analyzes the actual content, storing information about each page. When a user enters his query in the search engine, the engine looks for relevant keywords and retrieves the best-matching web pages from its index. To make sure that your website is found by those who require your services and to make your business more successful, you need to optimize the website content for organic search.

SEO copywriting involves strategically placing the keywords in the content of the website by writing new content or editing the existing one. This strategy makes the website search engine friendly and moves your company’s website to a higher level in the search engine results, like Google, Yahoo, MSN, etc. And the earlier a website appears in the list, the more web surfers are likely to follow the link.  Thus, more people will know about you and your business. SEO copywriting also has an advantage of making the web page content more focused, engaging and readable. Deciding to hire an SEO copywriter is, therefore, an important decision that can save time, attract clients and boost sales. 

A professional SEO copywriting is not a simple repetition of the same word over and over again. Website visitors do not notice it; the search engines do. Optimized content, however, is focused, easy to read and highly relevant to whatever products and services your company offers. It makes the site more useful to the reader.

Why Mexley Marketing?

Mexley Marketing team provides full SEO copywriting services and is 100% confident in its results. Our collaboration starts with full understanding of your business, goals and strategies. If your company already has a website, we assess its search engine friendliness. Next, our copywriters perform a thorough keyword research and analyze content on your competitors’ websites. Only then we choose the right keywords and page structure and start writing the content. 

Mexley Marketing SEO copywriting services include:

• Development of 100% search engine and visitor friendly content – it will boost your search engine rankings, increase website traffic and provide only relevant, readable content that triggers visitors’ interest in your products and services
• Use of the latest SEO copywriting techniques
• Editing of existing web content
• Writing captivating headlines
• Analysis of your competitors’ copywriting strengths and weaknesses

• Search Engine Optimization
• Paid Search Management
• SEO Copywriting
• Social Media Marketing