Corporate Identity

Corporate visual identity shapes the way an organization presents itself. A corporate visual identity provides an organization with visibility and “recognizability”. Corporate identity is often referred to as the...

Internet Marketing

In the last decade, the internet has changed the way people shop for products and services, both business-to-business and business-to-consumers. Ten years ago, companies reached their consumers through trade...

Copywriting

Copywriting is the use of words to promote/advertise a person, business, opinion or idea. Copywriting is “getting across the perfect message, with the perfect words.” The purpose of marketing...

Photography

Photography has a variety of uses. It is used by scientists to record and study natural phenomena. It is used by police for surveillance, recognition and record keeping. It...

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